Over 100 Million Reads… And Counting!
Friday, December 02, 2011 | 08:40am
NASHVILLE –Two years after the Tennessee Department of Transportation (TDOT) began using the social networking service Twitter to share valuable travel information, the department’s Twitter account postings have been read more than 100 million times.
“Social media is a great way for TDOT to stay connected with the motoring public,” said TDOT Commissioner John Schroer. “We are pleased that our Twitter accounts are being used so frequently as a resource for information about our interstates and state roads.”
In November 2011 alone, TDOT Twitter postings were read nearly 7.7 million times. For the year, postings reached 60.8 million readers.
There are currently 21 TDOT Twitter accounts, providing up-to-date information on various interstates in each of Tennessee’s urban areas, the 511 motorist information line, and large construction projects. For the complete list, visit www.tn.gov/tdot/mediaroom/info.htm.
For up-to-date travel information, motorists can call 5-1-1 from any land line or cell phone or visit www.tn.gov/tdot/tdotsmartway. Smart phone users can use the TDOT SmartWay Mobile website at http://m.tdot.tn.gov/SmartWay/ to access TDOT’s SmartWay cameras, incident information and messages displayed on overhead Dynamic Message Signs. Travelers can also get instant traffic alerts by following TDOT on Twitter.
Motorists are reminded that texting while driving is against the law in Tennessee, so please use these motorist information tools responsibly.
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For more information:
B.J. Doughty
TDOT, Director of Community Relations & Communications
Office 615.741.7736
Mobile 615.714.8556